About the Episode:
In today’s episode, we’re talking to Anna Vital, an infographic designer who’s worked with companies like Google, LegalZoom, Cisco, The World Bank and more.
Anna is also the Founder of Adioma, her infographic maker in use by over 13,000 people. Anna, originally from Ukraine, moved to the US for a year abroad during high school, and came back to finish up her college career, then moved to the San Francisco Bay Area for law school.
And it was during her studies that she started getting into infographics—first as a way to visually help herself understand the course material better, and then she started creating infographics to generate interest for startup events she was organizing with friends called Funders and Founders.
That’s when things really started to take off her infographic series chronicling the founder journeys of entrepreneurs like Elon Musk, Mark Zuckerberg, and Jeff Bezos went super viral and got millions of views.
After that, she began fielding tons of inbound requests for help making viral infographics as a service, and Anna’s own journey of working with some of the world’s top brands began.
In Today’s Episode, We Talk About:
02:22 What book Anna’s reading at the moment.
02:57 Where she’s from originally.
04:53 When she got into design work.
08:57 Her first paid project.
11:40 What you can expect from using infographics in your content marketing strategy.
15:59 Her framework for creating infographics.
25:20 If Adioma started as a side-hustle.
27:50 The first public launch of Adioma.
30:49 How many users they have at the moment.
31:48 Her number one piece of advice for anyone looking to start a side project.
33:57 Projects she’s tested in the past that ended up failing.
35:40 The best investment she’s ever made in growing her business.
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